Based Business With Parker McCumber
Business commentary and coaching based in rational thought and logic. Drawing on a foundation in business and military leadership, Parker McCumber shares perspective and insights that are beneficial for anyone interested in business, finance, and wealth. This podcast features co-hosts and interviews that bring a spectrum of knowledge and insight that adds real value for listeners. Occasionally discussing politics, social media, investing, family life, and more! About your host: Parker McCumber is a 2-Comma Club and 2-Comma Club X Award recipient who has been active in online business since 2017. Parker Holds an M.B.A. and is a commissioned officer in the Utah Army National Guard. Parker has served in the military since 2011, and draws on his military experience and his business experience to develop and enhance best practices for his partners, his clients, and himself. Parker is also a car enthusiast, enjoys trading in the stock market, investing in real estate, and investing in luxury goods.
Episodes
46 episodes
#46 From Burnout to Building a Better Healthcare Model | Dr. Kade Hadley
Stem cell therapy, regenerative medicine, concierge medicine, entrepreneurship, longevity, and healthcare innovation—Dr. Kade Hadley explains why the future of medicine is shifting away from the traditional insurance model and toward personaliz...
#45 How to Scale Your Business Faster (Without Learning Everything the Hard Way) | Ryan Howard
Business growth, AI, entrepreneurship, mastermind, networking, marketing, and scaling—Parker McCumber and Ryan Howard reveal how entrepreneurs can grow faster by leveraging community, AI, and proven business systems.In this episode of Ba...
#44 Why Most Entrepreneurs Never Get Enough Leads | Tanen Bodell
Lead generation, social media marketing, personal branding, entrepreneurship, local business growth, and authority building—Tanen Bodell and Parker McCumber break down what actually works to generate clients in today's market.In Part 2 o...
#43 How to Get High-Paying Clients Without Spending a Dollar on Ads | Coty Barnum
Networking, client acquisition, organic marketing, entrepreneurship, personal branding, and business growth—Coty Barnum explains how he built a successful detailing business without spending money on advertising.In this episode of Based ...
#42 Why Logic Doesn't Sell (Emotion Does) | Emmanuel Nnah
Sales psychology, entrepreneurship, customer experience, luxury cars, relationship marketing, and business growth—Emmanuel Nnah explains why emotion drives buying decisions and how great businesses create customers for life.In this episo...
#41 People Buy Trust, Not Marketing | Tanen Bodell
Real estate investing, authentic content, personal branding, business relationships, client trust, and entrepreneurship—Tanen Bodell explains why genuine human connection is becoming the biggest competitive advantage in business.In this ...
#40 How Adam King Scaled a Multi-Million Dollar Business Without a Backup Plan
If you’re stuck working IN your business instead of scaling it, this episode is for you. Adam King (“The Caulk King”) breaks down leadership, systems, hiring, SOPs, branding, entrepreneurship, business growth, and how he built a multi-million d...
#39 Why Working Harder Keeps You Broke | Jess Phillips
Entrepreneur mindset, financial freedom, business growth, wealth building, scaling a business—Jess Phillips explains why grinding harder may actually be holding you back.In this episode of Based Business, Jess Phillips shares how relying...
#38 Funnels Don’t Work Like They Used To (Here’s Why) with Lisanne Murphy
Marketing strategy, Facebook ads, business growth, content marketing, entrepreneur mindset—Lisanne Murphy explains why modern marketing is broken and what actually works now.In this episode of Based Business, Lisanne Murphy shares how sh...
#37 The Real Cost of Starting a Business with Andrew Barnes
Entrepreneurship reality, starting a business, small business risk, opportunity cost, how to start a business—Andrew Barnes shares what it really takes.In this episode of Based Business, Andrew Barnes breaks down the truth about entrepre...
#36 Burnout Is a Signal, Here’s What It’s Trying to Tell You with Kimberly Parry
Burnout recovery, personal branding, how to overcome burnout, entrepreneur mindset, finding your purpose—Kimberly Parry explains what’s actually keeping you stuck.In this episode of Based Business, Kimberly Parry shares how a complete li...
#35 From $0 to Millions Selling on Amazon (What Actually Works in 2026) with Nathan Bailey
Why your business isn’t growing, how to make money online, and how to start an Amazon business from scratch—Nathan Bailey breaks it all down.In this episode of Based Business, Nathan Bailey shares how he built one of the first Amazon sel...
#34 Why You’re Stuck in Business (It’s Not Strategy) with Marina Dooley
Entrepreneur mindset, business growth, how to get clients, money mindset, scaling a business, Marina Dooley shares how she turned layoffs into multiple businesses and helps entrepreneurs break through.In this episode of Based Business, ...
#33 Marketing Think Tank with Ryan Howard, Jod Booker, and Brayden Tomicic
Marketing Think Tank Mastermind: Paid Ads vs Organic, Networking, AI Automation & Public Speaking AnxietyFour entrepreneurs form a marketing “think tank” to share complementary expertise—paid ads for e-commerce and coaching, organic...
#32 - Build Strength, Confidence, and Discipline with Alex Mikle
Military fitness, strength training, fat loss, and performance coaching, Alex Mikle breaks down how to build strength, fix “skinny fat,” and develop discipline through structured training systems.On this episode of Based Business,...
#31 - YouTube for Entrepreneurs with Adam Ivy
YouTube growth strategy, personal branding, and turning creativity into a business — this episode with Adam Ivy breaks down exactly how to build a profitable YouTube channel from scratch.On this episode of Based Business, Parker McCumbe...
#30 - From Idea to Energy Drink Brand: How STEEP Was Built with Kevin Schmidt
Entrepreneurship podcast about starting a business, building a startup, and launching a consumer product brand. In this episode of the Based Business Podcast, Parker McCumber interviews Kevin Schmidt, founder of STEEP, about building a ye...
#29 Insurance, Assets, and the Long Game of Wealth with Jacob Johnson
Utah insurance is changing fast. Rates are up nearly 50% in the last 2–3 years, major carriers are leaving the state, and many drivers and homeowners are struggling to find affordable coverage. In this episode of Based Busines...
#26 Heal Yourself First, Then Watch Your Business Transform with Camilla Peterson
Based Business Episode 26 - Healing Yourself to Heal Your Business With Camilla PetersonWhat if your business struggles aren’t business problems at all?In this powerful episode of the Based Business Podcast, Parker McCumbe...
#28 Leverage AI for Smarter Leads Generation with Ryan Howard
In this episode of Based Business, Parker McCumber sits down with Ryan Howard, founder of Redline Design, to unpack what modern digital marketing actually looks like in the age of AI. If you’re a business owner trying to generate mo...
#27 10X Growth Strategies to Build Trust and Scale Fast with Jod Booker
How Talking to People Built a $25M Business | Jod BookerWhat if the real growth hack isn’t ads… but discipline, networking, and community trust?In this episode of Based Business with Parker McCumber, I sit down with Jod Booker, ...
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#25 How a 24-Year-Old Built a Tech Company Through Persistence With Jacob Wood
What does it really take to build a successful company when you don’t have connections, capital, or a perfect plan?In this episode of Based Business, Parker McCumber sits down with Jacob Wood, a 24-year-old tech CE...
#24 Entrepreneurship Is Brutal, But Worth It with Dylan Blake
Entrepreneurship isn’t glamorous. It’s lonely, painful, uncertain—and still worth it.In this episode of Based Business, Parker McCumber sits down with Dylan Blake, founder of Dylan Blake Custom Suits, to break down the r...
#23 How to Build a Business Without Losing Joy or Purpose, with Courtney Hancock
How do you keep going when life and business apply relentless pressure? How do you stay joyful when entrepreneurship feels heavy, exhausting, or overwhelming?In this episode of Based Business, I sit down with <...
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#22 How to Lead and Unlock Growth with the Perfect Super Who
Unlocking Business Growth with Virtual Assistants: An In-Depth Conversation with ValentinaIn this episode, we delve into the incredible potential of hiring virtual assistants to scale and enhance business efficiency. Valentina, an exper...
